BLEEP
This was a project which was part of a bigger idea beyond just this restaurant. The idea was to bring in people of different ideas and values to one place. the business has 4 verticals to offer
The challenge I had here was the following; I had designed a logo for their parent company, RAW, which held onto the idea of convergence of all types of people and age groups. Thus keeping this in mind I had designed a monogram which consisted of an Asterisk " * ". My challenge here was to include this monogram in to the visual design of all their other verticals. In this instance, I had included the asterisk towards the end of the word "BLEEP" to indicate censorship in a visible sense, the word bleep is often used in TV and video content to indicate the usage of words that are NSFW. I took this inspiration from comic books, where they censor curse words or NSFW phrases with symbols Such as these ; "**%^$!@@*#&$".
